What happened. Nike has cancelled the filming of an advertisement featuring Karim Benzema. The brand decided not to associate its image with the player's controversial past.

Benzema, 38, is a Real Madrid legend.
Nike chose to drop the ad over his controversial past.
The decision ends the planned collaboration.

The cancellation highlights how brands weigh a player's past controversies when choosing ambassadors.

In this story

K. Benzema

Real Madrid

Read the full story at Get French Football →

More to read

CaughtOffside

Marca: Real Madrid player was wanted by Liverpool and Chelsea this summer

Get French Football

Real Madrid unhappy with France’s management of Kylian Mbappé

CaughtOffside

‘Might have to look elsewhere’ – Liverpool told to forget about signing French midfielder

Mirror Football

Real Madrid make Erling Haaland transfer decision after Man City learn 'likely' punishment

Get French Football

Zinédine Zidane relies on Real Madrid midfielder Eduardo Camavinga in France squad despite limited playing time

Football Espana

Final assessment cleared as Militao’s Real Madrid return nears